Below you'll find an overview of the Services Mix & Focus Areas that are included at each Level of Engagement option.
A great starting point for those just getting started, or those with more strategic-leaning needs, as opposed to strategic and tactical execution needs.
Many find this to be the perfect level to begin at, with the option to ratchet up our work together in the future as needed.
Levels 2 & 3
A healthy balance of MarTech strategy development, management, plus tactical execution. You can think of these two levels as a Marketing + Technology + Creative "Team in a box" (Silver and Gold Edition, respectively).
Level 4 - 360˚
Looking to build, launch, and/or grow an SMB nationally, or even internationally? Then the Level 4 - 360˚ option is for you.
This option includes full marTech strategy development, management, and execution from Curt as your Fractional CMO. The Level 4 is backed by his curated senior team, working in concert together towards our collective top-line KPIs.
The Level 4 also includes ongoing marketing & advertising management for all paid media/advertising spending management and ongoing optimization efforts. Think of this option as a Marketing + Technology + Creative "Team in a Box" (Platinum Edition).
Ultimately, I will be putting a list of recommendations and Focus Areas together based on our ongoing conversation together, and you will see those circled/highlighted below based on where you're at, where you're heading, and I can help you get There.
PLEASE NOTE: Monthly Advertising/Media Budget to be managed, in conjunction with this engagement, is highly variable and not included below. A recommended starting point and advisement will be provided, once I have a clear understanding of your Vision, growth targets and annual top-line KPIs.
WHAT'S INCLUDED AT EACH LEVEL OF FRACTIONAL CMO ENGAGEMENT